So you’ve been able to add annotations to video timelines for a little while now, but trust YouTube (well, Google I suppose) to one up that.
Not only can your annotations display right on the screen but you can make them interactive, as this card trick video illustrates.
The instructional videos that cover creating annotations highlights this connectivity well. This is perfect for those “how to” videos that companies are putting up (your company is doing that, right?) as well highlighting and linking products within different videos together.
Now currently you can only annotate the videos you upload, but that’s not to say it couldn’t have negative impact if you are not actively involved with your online brand management. Annotations do not show up on embedded videos (yet) and I have found no specifics to say that search engines can/would read the text and links but that should not stop you trying this cool feature out.
Technorati tags: youtube, annotations, video




